Preheat the oven to 350°F (175°C).

In a bowl, mix flour, baking soda, and salt.

In another bowl, cream together the butter, granulated sugar, and brown sugar until smooth.

Beat in the eggs one at a time, then stir in the vanilla.

Gradually blend in the dry ingredients.

Fold in chocolate chips if using.

Drop spoonfuls of dough onto ungreased cookie sheets.

Bake for 10 to 12 minutes or until golden.

Let cool and decorate as desired.